Making their first comeback in November 2023 is KISS OF LIFE, who returns with their second mini-album, Born To Be XX, and the title track Bad News. The latest release from the new female group, which is nominated for Best New Female Group in the 2023 KPOPREVIEWED Awards (voting is now closed), follows on from their debut with Shhh in July of this year.

Kicking off Bad News is the guitar twang, which makes for quite a unique sound. As the song progresses to the end, we hear the emergence of a rock vibe alongside that twang. This was a nice development in Bad News, giving that extra oomph to the end to single the final moments. But it also added an extra texture to the song to further its appeal and make it a cooler sound. In addition to the instrumentation, the definite strong vocals and confident rapping we get from the members of KISS OF LIFE really makes Bad News captivating and hard to put down. The boldness and charisma that comes off these vocals and rapping sends a clear message that they are not a group to mess around with and highlights their potential in this industry. Belle’s vocals, in particular, was show-stopping in this song, especially as we get into ad-lib territory. There is also an abundance of hooks to remember the song by, as well. Overall, Bad News definitely shows me that KISS OF LIFE to watch out further in this new generation of KPOP.

The music video for Bad News sees the members stand up for themselves and what they see is right. And I think the Bad News is that they are not afraid of the repercussion that could entail (I think). Not entirely sure of the latter point, but I feel like that is why the home videos and lyrics about the website are about. Anyhow, the video features the members standing up to (what I assume) is a bad ex, a bully, a rude person in an audience and a creep on the train. The members, when confronted by the police, protest against the injustice that they face as a result of standing up for themselves. At the end of the video, it seen that the above are just personal matters and that there is something larger at play. It appears the police chase and riot are a cover for the members to spread out some different news. We see a photographer pick up a top secret document and is engrossed by it. This is followed by some CCTV footage of the members at a rich person’s house, searching through the house. Overall, an interesting concept.

The song really sets up the choreography aspect of the comeback. The performance was super dynamic and engaging to watch. The confidence and sassy attitude was definitely there and probably gave the choreography an extra edge to enjoy. I also really liked the originality of the boxing ring formed by the dancers in the first chorus.  

Song – 9/10
Music Video – 9/10
Performance – 9/10
Overall Rating – 9/10