Also making her comeback today is CHUNG HA, who returns for the first time in 1 year and 8 months since her Sparkling comeback in July 2022 (and what was supposed to be the first part of her second studio album Bare&Rare). Since then, CHUNG HA went on an extended break from the industry, left MNH Entertainment and signed on with More Vision (the home of Jay Park, Honey J and some dance crews). Today, she returns with the single EENIE MEENIE, which features HONGJOONG from ATEEZ.

Signing onto a hip-hop label was the first sign that CHUNG HA was going down the hip-hop genre. But I did not expect that she would lean in this hard into the genre through EENIE MEENIE. Despite being well rooted in the genre, I feel that EENIE MEENIE keeps itself laid back. The instrumentation going with a minimalistic vibe, with the bass giving EENIE MEENIE a lot of character and personality to work with without the aid of much else. That being said, CHUNG HA does offer a bit more to the song down the track, with the pingy twangs we hear during the instrumental break adding further to that character and personality. As for her delivery, CHUNG HA’s main vectors in EENIE MEENIE are both graceful vocals and a sing-speak approach for the central piece of the song, with the latter being the more prominent delivery mechanism. There really isn’t much to the song that really give us an opportunity to sink our teeth in. But yet, I found EENIE MEENIE‘s minimalistic approach and CHUNG HA’s vocal charisma to keep us captivated and bring forth a stylish aesthetic. As noted above, HONGJOONG from ATEEZ also features in the song. His usual energetic delivery style is here, but I like how he also holds back to make sure he fits in with the rest of EENIE MEENIE. It might not be the track you expect from CHUNG HA, but it is definitely impactful and memorable.

First watch of the music video and I am totally digging it. So much so that I had 10/10 floating in my brain from the first watch. The entire video dons an urban look, which I find is simple and effortless looking. The post-production throughout this video is on point (particularly the changing garage doors). So are the camera work and styling. That person in the very shiny outfit was creepy but definitely a memorable aspect of the video. Also memorable is CHUNG HA’s visuals. Her outfits alone look amazing. I also like that HONGJOONG was part of the music video. Always nice to see the featuring artist in the video, no matter how brief it is.

Another part that contributes to the music video are the choreography shots. And given that this is CHUNG HA we are talking about, this aspect is (not surprisingly) nailed amazingly. She is both charismatic and captivating throughout the performance for EENIE MEENIE. It was hard to turn away from the her dance and the choreography scenes in general. And there is also a human slide that she slides down in the performance. As if that wouldn’t be up there with the rest of her epic performances from the past.

Song – 9/10
Music Video – 10/10
Performance – 10/10
Overall Rating – 9.5/10