Following their Friday Night comeback last month, Sonamoo is back with the second part of their Happy Box Project. Up until now, Sonamoo has been at the back of the pack with their mediocre tracks. But I think most can agree that they are doing something right this Happy Box Project. This song alone makes me want to see what else the group has up their sleeves for future releases.
Last time Sonamoo released a song (Friday Night), I gave it a 7.5. If I had a chance (watch this space), I would easily bump it up to a 9. And that was due to the many listens that followed the review. On the other hand, one listen into I (knew it) and I was loving everything. It grabbed my attention as soon with the Latin-inspired instrumental, which seems to be a new trend in the KPOP world. But it isn’t just the instrumental that stood out for me. The vocals of the song were their best effort yet, showing off some variety in their range. It was strong and showed off a very mature side of the group, which is why I probably continuously return to the song every time I turn my phone on. The “I, I, I” in the background is extremely addictive, adding a little detail to the track (but it ends up going a long way). The only thing I think that could have made the track better was the rapping. It was good but it felt too standard for a song like this. But overall, amazing song.
If I were to describe the video in 3 words, they would be mature, sexy and mysterious. I really enjoyed this mature side of the group, which I think suits them. Some parts were sexier than others and I am glad they didn’t overstep the boundaries, keeping the video fresh (in a way). But for the majority of the video, I had the ‘what on earth is going on’ thought throughout my head. The way they look expressionless into the camera and in some cases, doll-like, was quite freaky and gave off that mysterious appeal I was talking about a moment ago. I liked the sets and their outfits for the video. It was definitely intriguing to watch.
The performance was pretty good. I loved it when the instrumental dropped, leading into the first part of the chorus. Their motions, for a very rough part of the song, were quite graceful. I like their strength and confidence, portrayed nicely in the performance.
Song – 9/10
Music Video – 9/10
Performance – 9/10
Overall Rating – 9/10