Stray Kids continues to rise in the KPOP industry, as evident by the success of the group’s latest release – their 3rd studio album titled ★★★★★ (5-STAR) and the title track S-Class. It has only been a day since the album and song release, but Stray Kids has managed to sell the most albums in the pre-order period than any other KPOP album ever. And the album sales thus far are tracking to overtake the likes of MAXIDENT (lead by the single CASE 143), which was also a record breaking album for Stray Kids as well. Today’s review will focus on the title track S-Class, with more Stray Kids related reviews on their way (based on how their promotions went under past album releases – i.e. music videos for side tracks).

It is needless to say that there is a lot going on in S-Class. It is pretty much Stray Kids’ answer to the current trend of MIXX pop tracks that JYP Entertainment has been experimenting with through NMIXX’s debut era. However, S-Class plays towards Stray Kids strengths, with the producers (which includes Stray Kids’ inhouse producing team 3RACHA) loading up the song with a lot aggression and intensity. In a way, I think this makes S-Class super bold and appealing. But it easily can slip into overwhelming territory, which was my first impression of S-Class (and the ongoing opinion of others). Luckily, the help of their promotional material prior to S-Class release and a number of listens since its release has helped reduce that overwhelming sensation. There were many segments that I found enjoyable in S-Class. Going back to the pre-existing promotional material, they really helped make the chorus of S-Class quite catchy (even before the song was released). A lot of the different styles within S-Class stood out to me, such as the dramatic opening that introduces you to Seoul and sets up the song, the melodic direction taken by the pre-choruses, the second verse’s callback to the 90s hip-hop, and the groovy influence to the start of the final chorus. All of this (including the parts that I did not mention), but not the 90s hip-hop middle verse, comes together somehow and melds into a strong track. That 90s hip-hop middle verse somehow is the outlier that just doesn’t fit in, but it still manages to work. Per usual, Stray Kids’ rappers really popped off in this song, adding energy to the song and making it even more intense. But for me, the vocals (courtesy of Seungmin, Felix and Bangchan) in the all English pre-choruses stood out for me, as they brought a crisp and refreshing tone to the song. Overall, I find myself enjoying S-Class.

Just like the song, the music video also has a lot going on within it. I did like how the video references the group’s past concepts of monsters, members as transitional sequences between shots and having misplaced people somewhere in some of the shots. It all helps gives the music video a sense of familiarity, whilst also introduces a newer concept. In this video, we actually see a battle play out with the octopus-like monster. But Stray Kids’ is not part of the battle. Rather the battle occurs around Stray Kids. Evidence of this can be seen in the second pre-chorus sequence, where Seungmin is dancing around with noise cancelling headphones on whilst the SWAT team was being eliminated effortlessly by the monster. That was hilarious to watch. Elsewhere in the video, the effects and post-production really makes this a bold and fun music video.

Once again, the group pulls off a cool and amazing choreography routine that is undoubtedly deserving of any choreography award when it comes to award season in Korea. The arm and footwork in this video is incredible. But the thing that really jumps out at me and sells the choreography the most was the intense charisma that all the members showed off on stage. It just makes the performance so riveting and serious.

Song – 8.5/10
Music Video – 9/10
Performance – 10/10
Overall Rating – 9/10