Ahead of their upcoming comeback next Friday, NewJeans made their return with their pre-release single Super Shy last week. Since its release, the song has risen to the top of the charts, proving once again NewJeans’ power and popularity in the industry. We last heard from NewJeans through their very successful Ditto/OMG comeback at the very end and start of this year.

Whoever is choosing the songs for NewJeans’ comebacks is doing a fantastic job. Their releases thus far have been top notch, consistent and super catchy. And Super Shy is no different to the small yet impactful discography that NewJeans boasts thus far. Super Shy‘s instrumental is just like the song title and lyrics – super shy. For the most part, the song features atmospheric synths that can just be barely heard and staccato drumming that feels quite prominent and brings good rhythm to the song. Both the synths and drumming weren’t bold or spontaneous, but rather they stay in their lane and is quite consistent. Towards the end of the short song. Super Shy bring in a light sprinkling of electronic synths that gives the song a very subtle funky/groovy undertone, which keeps the song from feeling too consistent for its 2.5 minute run. The members adopt a very consistent lighter and innocent sounding tone in Super Shy that gives off the impression of the members being shy, which reflects well with the title and lyrics of the song (which is about finding the courage to confess to a first love). The combination of this lighter and more innocent sound from the members also brings a very appreciative level of brightness to the song that just fits super well into that summery vibe the industry is going through at the moment. And it helps that Super Shy has super easy and enjoyable melodies to tie everything up together with. Overall, a strong pre-release that promises great things for the actual title tracks (yes, double title track situation once again) that will be released in a weeks time.

The music video for Super Shy was quite bright and vibrant, in terms of both energy and visuals. Both regards suits the song quite well. The idea of flashmobs feels refreshing (however, it isn’t the first time we see a music video use flashmobs in KPOP) and the place in which they shot the music video feels lively. It is my understanding, from the Wikipedia article, that the video was shot in Lisborn, Portugal. I also like how the world is still going around them.

The choreography was quite cool and was an interesting watch. There were moments in the song where there wasn’t a prominent beat, and to see the members still pull off choreography during these moments was quite the aesthetic. The up-tempo and speed of the choreography makes it a difficult routine, particularly during those non-beat moments. Definitely a worthwhile performance to watch.

Song – 10/10
Music Video – 10/10
Choreography – 10/10
Overall Rating – 10/10