[Review] Ready Or Not – CRAVITY

Also making their comeback yesterday was CRAVITY, who returns with their 6th mini-album Sun Seeker and newest title track, Ready Or Not. This is CRAVITY’s second comeback of the year, following on from MASTER: PIECE released back in March which is lead by the single Groovy.

Ready Or Not is described as an up-tempo dynamic pop and rock song, which is nailed decently by the actual final product. The energy of the song is definitely in line with their more previous works, and I do like the more bombastic approach the instrumentation as taken. It gives Ready Or Not a level of boldness and intensity. The guitar riff at the start of the song and heard throughout the first verse is a great first sign of the song’s potential. The hooks, while are on the plainer side, still works well and makes Ready Or Not a catchy listen. However, I do think that Ready Or Not is a bit muddled. While I do praise the bombastic percussion that does help set the track apart from its competition, I do think it drowns out the vocals in the chorus a tad bit. I did wish the percussion was a bit sharper and crisper to help levitate this issue, and the vocals a bit louder to offset the boldness. The pre-chorus and bridge of slows down the song quite a bit and I don’t think that is the right move for the song. It upsets the momentum of Ready Or Not, and I would have Ready Or Not to maintain a continuous approach to the up-tempo and dynamic vibe of the song. The rapping in the second verse was strong, but the backing was a bit typical. The saxophone was an interesting touch and gives the rapping sequence an interesting element. But I wished it was more explored more in the song and not half-baked as it was in Ready Or Not. Overall, a decent track from CRAVITY, but more could have been done to boost it up.

Even though the sets are clearly fake, I did like the urban vibe that the video has. It complements the song well and the energy that do give off in the song. I did wish the video had something more to it, as it is just mainly choreography and close up scenes. I guess the comic strip images do add that something, but it doesn’t really strike me as a memorable element. Out of all the videos I have watched over the years, I have to say that the ending of the video is probably the most awkward to watch. The video just pauses whilst the members are mid-air and just stays paused for what felt like a few seconds too long. I guess it is pair it with the abrupt ending, but I am sure the producers could have done something to not make it feel awkward. Something as cheesy as a tilted photo alongside a snapshot sound effect be edited in, with the photo made part of a comic book strip to just round everything out.

The choreography looks good from what I can see in the video. Unfortunately, it doesn’t look like there is anything memorable (at least highlighted in the music video). But the energy and dynamic flair is all there, which is exactly what the song calls for.

Song – 7/10
Music Video – 7/10
Performance – 7/10
Overall Rating – 7/10

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