Yesterday, we were treated to a surprise by SEVENTEEN. The 13-member male group unexpectedly released a music video for My My, ahead of their upcoming June comeback which has been scheduled for the 22nd of June. It seems like everyone was caught off guard with this release as there was no indication of it. I actually thought My My was going to be the groups title track. So it begs the question, what will the actual comeback be like? Until the 22nd, we won’t know. But I can quickly sit down and review this release, as we have both song and music video (and a little choreography – but I won’t cover this) present for a decent review to be written. The group also released a lyric video for Us, Again earlier in the week as well (but as this is no music video, I will not be reviewing it). Let’s get reviewing.
While we are pretty much unsure about what their title track is going to be like, My My serves as a nice introduction to whatever is about to come. I find the song plain and typical sounding, but it doesn’t give off a boring feeling. Rather, it is a versatile song that can precede many others and hence why I think it is a nice introduction. The island/synth based instrumentation was easy going and carefree vibe, which helped it make appealing. It is quite heavy on the beats, but there was a light component to the song which makes it perfect for the Summer season. It is bright and it brings a smile to my face even during the stressful moments of the last two days. What more do you need to ask for? Vocally, I thought it was a strong effort. There were some great moments on the vocal front, such as Woozi’s part in the first verse (never heard him like this before), Vernon and S.Coup’s rapping sequence and the entire bridge section of the song. The chorus has a mildly catchy melody that really felt suitable for this Summery track. While the song comes off as quite likable, it is best serve as a pre-release track only. It just doesn’t have the chops to be a title track, but it is a refreshing number to help kick start the countdown to a new era of Seventeen’s career.
I only paid attention to some of the teasers which gave us a behind the scenes look at the the music video set. It revolves around a flying ship, which the members are travelling on to different places. And this relates to the individual journeys that they are taking (i.e. being oneself and going their way) that they reference in the lyrics. As for what they are doing, it seems to be all fun and games when they park their flying ship. The only person who seems to doing something a little more than hanging out is Vernon, who is making some sort of orange jam. Not sure what it is, but Jun and Joshua seem to be very intro it, as if they are addicted to it. It might just be an orange jam, but it could be something a little more suspicious. This, in turn, could link up to their next music video. That is something I do wonder, if elements of this video pops up in their next music video. But we will find out soon. Overall, it is a nice video that suits the song.
Song – 8/10
Music Video – 9/10
Overall Rating – 8.4/10