[Review] Aloha Oe – Cherry Bullet

The next release to be in the reviewing spotlight is Aloha Oe by Cherry Bullet. The track was released on Thursday this past week and follows the release of Hands Up earlier this year. Not much else happened with the group since their last comeback, so this introduction is quite short. So why don’t we just get straight into the review?

Cherry Bullet’s Aloha Oe is what I would consider to be a more upbeat and exciting Summer season track, unlike the previous Summer track that I just reviewed. It is colourful and definitely catchy with its addictive melodic and instrumental hook. One might say this instrumental hook might be squeaky, but I didn’t mind it. Specifically, the chorus features a bright blast of pop energy that makes this song extra appealing. And this blast of pop energy carries throughout the chorus, from start to end, which gives the song an overall boldness that I thoroughly enjoyed. I wished the verses also reflected this, as they did feel quite plain. But this is a good example of how the chorus really compensate for the verses’ plainness (as mentioned in my previous review that came out just before this one). The members had nice vocals in this song, with the lightness and higher pitch suitable for the Summer brightness and energy. There was a brief rapping sequence embedded in the second verse that I felt could have been left out. The instrumental backing for this was slightly over dramatic and Aloha Oe didn’t feel like it needed that dramatic backing (or a rap sequence in general). It did feel overwhelming and scared me during the first listen as it came out of nowhere. But apart from that, I really enjoyed Cherry Bullet’s new song.

While the music video features the closeup and choreography formula, I personally thought it was a really good video. Each member was doing their own thing in this music video, as if it was emphasising the idea of social distancing, which we are all actively doing (I hope). We have a member editing videos, food blogging, camping, partying, watching movies (more specifically horror flicks) and playing tennis amongst other individual activities. We also got the mirror wiping Tik-Tok trend that I am sure everyone has already seen on their social media. One element I really enjoyed was the video’s play on colour. During the individual shots, everything was quite colourful. However, when we got to the choreography shots, the set was more of a blank canvas and the members’ outfits gave that spruce of colour it needed.

Once again, given that the song has that cutesy feel to it, the performance aligns itself with that vibe and adds some aegyo into the performance. When Cherry Bullet does this on stage, it actually looks good. I say this because when other idols do this off stage as a challenge or dare, it is pretty cringy. I also liked how sharp their movements were and how good this made the performance looked.

Song – 8/10
Music Video – 8/10
Performance – 7.5/10
Overall Rating – 7.9/10

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