It has been 10 years since PSY went viral with his infamous hit, Gangnam Style. Since then, he made a string of comebacks (Gentlemen and Daddy, amongst others) that were quite successful both domestically and internationally, though I would say that his popularity has soften over the last few years. Late last month, PSY made his grand return with That That, a single off his 9th studio album, PSY 9th, and a song that is both produced and features SUGA from BTS. In addition to that, SUGA continues PSY’s tradition of having a famous idol joining his comeback via the music video, joining the ranks of high profile artists such as HyunA, Gain from Brown Eyed Girls, CL and more recently Suzy (who features in the recently released Celeb music video – review for that coming soon).
No matter many times I have listened to That That since its release two weeks ago, it has yet to let up from its fun, playful, silly and childish roots. And I quite like that. Usually, I am not a big fan of silly or childish. But going into a PSY comeback, it is expected and I liked that he didn’t disappoint. Sure, That That is repetitive, and I am quite sure it would have done my head in if it were another song that only had the repetitiveness going for it. But with That That, there is a lot more to the song than repetitive hooks. I quite enjoyed the intensity that the song brings, particularly during the chorus. The pounding beats and the tooting brass in the instrumental made That That feel so lively and punchy. I liked how it doesn’t take a break and is quite relentless. The fun atmosphere that the song has is just infectious and addictive, and the hooks adds to that. PSY gave it his all and is pretty much on par with the instrumental throughout the That That. But the best moment of the song has to be attributed to SUGA, who did not disappoint. When the song was first announced, I wondered where the track would go with SUGA featuring, as it didn’t seem apparent to me how PSY and SUGA would work together. But in That That, SUGA matched PSY’s energy effortlessly and his rapping brought a very dynamic oomph to the song that just makes That That even more enjoyable. When I replay the song, I do it often to relisten to SUGA’s section. Though some of That That‘s hooks, particularly the ‘Do What You Wanna, Say What You Wanna‘ shouty hook do end up distracting me.
As mentioned before, SUGA also appears in the music video. And I am quite happy with this. It definitely made everything a lot more fun and interesting. I liked how SUGA even participated in the choreography and some of the acting scenes. My favourite bit has to be the scenes where PSY (in his Gangnam Style suit) is punching/slapping SUGA and vice versa. It was definitely a fun scene. Their chemistry was great, and I did not feel any sense of awkwardness. Aside from that, I see that PSY is up to his crazy antics throughout the video (loved how he entered the music video – reminds me of when work gives out free food and I enter the room ready to grab the food) and I quite enjoyed the wild western theme. That suspenseful moment when SUGA appears was pretty cool, as well.
The choreography is exactly how I described the song. Fun, playful, silly and intense. It definitely suits the portfolio of choreography from PSY’s past comebacks. I like how the routine encapsulates the energy from the song, and shows it off with flair. I also like how PSY doesn’t hold back on stage, which makes the stages even more fun to watch.
Song – 8.5/10
Music Video – 9/10
Performance – 8/10
Overall Rating – 8.6/10