[Review] Not Shy – ITZY

Once again, apologies for the delay for this review.

Making their grand return earlier in the week was ITZY with Not Shy, which is featured as part of the group’s third mini-album of the same name. This comes after the group released the extremely catchy WANNABE earlier this year. Let’s see if Not Shy lives up to the standard that ITZY had created and instilled on all of their future releases.

Based on my own thoughts, the group does not go above and beyond that same standard they had set with WANNABE with this latest release. Not Shy lacks a certain energy to make it a blastful song. That, I believe, was a responsibility of the instrumental. To me, the instrumental was lacking and failed to bolster that punchy feeling that ITZY is known for through their releases and that was partly delivered by the vocals. And as odd as it may sound, I also found the typical instrumental for Not Shy to be rather loose. It just didn’t feel as tight as their past releases, which constantly felt full and loaded. I did like the use of the choppy brass. Though I wished it was much louder to add that blast of energy and colour that was needed. Regarding certain parts of the song, the one that I want to question the most was the repetition of ITZY’s name throughout the chorus. Was it needed and necessary? I don’t think so and it just annoyed me throughout the song. But other than that, everything else gets an approval nod from me. There were a number of catchy hooks. There was good vocal work and rapping in this song was quite good. All these elements would have benefited given a more profoundly dynamic backdrop. The main highlight of the song would have to be the bridge, which showed off Lia’s vocal chops and potential.

Shot in the desert, the members of ITZY are outlaws driving after a van carrying important and fragile goods. They are definitely Not Shy with their driving and threatening skills, as they catch up to the van that had a head start and managed to get the driver out of the car at gunpoint. The group drive the van back to their base and store the boxes in a freezer installed in the ground. The member, whilst performing their choreography and all their closeups, actually come off as quite edgy. I just wished the final credits stuck with that. I lowkey expected something dangerous like guns in the boxes. And if that was too extreme, then I would have expected some sort of expensive item or gold. But it turned out to be a bunch of cakes and desserts. So whatever touch image they had built for themselves in this music video ended up being dissolved once the video stopped playing with this innocent twist. Very typical for KPOP.

I really liked their use of space at the very start and during the first verse. This looked very cool and different from most performances, which tend to start with the focus in the middle of the stage/formation. I also thought they had good transitions between each formation throughout the performance and effortlessly moved to their new positions in a fast manner. As for their dance move, everything looked quite cool (given what they had to work with).

Song – 7/10
Music Video – 7/10
Performance – 9/10
Overall Rating – 7.4/10

[Review] BOCA – Dream Catcher

Dream Catcher continues to explore the rock niche that they have created themselves through the release of their latest mini-album, Dystopia: Lose Myself, which features the title track, BOCA. To date, no other group has managed to overtake or compete with Dream Catcher in this niche market. It is a pity that they are not getting more attention in the domestic market. But it has been confirmed that their fanbase is growing with each comeback, their last being Scream. More recently, the group collaborated with the mobile game Girl Cafe Gun and released their second mobile game soundtrack, R.o.S.E B.L.U.E.

The last few title tracks (i.e. Scream and Deja Vu) that Dream Catcher has promoted have left me in awe within the last listen. Unfortuately, BOCA didn’t have that same initial appeal. It actually took a few listens to actually settle on an opinion for BOCA. I wished that BOCA had more of an electrifying vibe to the song. There is that fast tempo harshness that the electric guitars brings to the chorus. That is quite exciting in itself, but it didn’t feel enough. I wanted them to go that extra mile with it, especially in the final chorus, to give the song that extra edge and some differentiation from the preceding choruses. Aside from a high note, there isn’t much to really give the final chorus that much needed energy release and climax, and hence I found the song to be somewhat repetitive by the time they wrapped up. Everything else gets a massive tick of approval from me. I really enjoyed the verses as they brought a hip-hop vibe to the song, which I felt Dream Catcher has not really paired with their rock sound before. This is comes after a really nicely aesthetic ‘tututu‘ in the background for the first verse. The vocals throughout the song was just superb. Yoohyeon’s powerful vocals and falesetto that leads into the chorus, along with Siyeon’s high note at the end makes them standout in this song. On the topic of members, Gahyeon joins Dami as one the rappers in this song. That I thought was quite interesting and different, as I remember that Dami was the main rapper in all their songs. And their part was definitely rhythmic and added a much darker and edgier vibe to the song. Overall, there are some lacking elements that does weigh down the song. But BOCA still fits in with Dream Catcher’s work and proves their worth.

The visual game in this song is strong. That really jumped out at me when I was watching the music video. From their innocent and pure side (shown when the members are in dresses) to their dark and edgy side (shown through their choreography outfits), Dream Catcher looks stunning and jaw dropping in this music video. BOCA in Spanish means mouth and throughout the music video, you see a lot of ‘mouth’ references. The mouths are mainly taped up or covered, preventing people from speaking. Based on the lyrics as well, it seems like the music video shows the members are fighting against these people who just constantly judge them and provide hateful comments. Definitely a powerful message, suitable for a powerful video like this.

I really liked how the choreography represented the mouth. It connects the music video, song and performance in a clever manner. In addition to the mouth move, I really liked the circle formation that they form with the backup dancers during the chorus. It looked stunning when they started turning around Siyeon. The rest of the performance carries the intensity of the music quite well, making this another standout performance from the group.

Song – 8.5/10
Music Video – 10/10
Performance – 9/10
Overall Rating – 9.1/10

[Review] We Ride – Brave Girls

It has been a while since we last heard from Brave Girls. Their last comeback, the fantastic and much underrated Rollin’, was back in 2017. While the group did drop a new version of Rollin’ in Summer 2018, we haven’t anything else from the group since. But that all changed yesterday, when the members (now a four member lineup, with Hayun departing the group due to health reasons) made their comeback with We Ride.

Brave Girls ride the retro wave through the city pop genre that We Ride is based on. I find it to be quite a nice track. The instrumental gives the song a nice twinkling and felt somewhat refreshing, especially in a landscape of intensity and lightness. We Ride fits in between, leaning more to the lighter side of the spectrum. Pleasant and calming would be the words I used to describe this song, which aren’t bad words to describe a song (more on this in a second). We Ride features good vocals from the members, carrying appealing melodies. I liked how the pre-chorus was delivered, going into that high pitch note upon the completion of each line. But while We Ride does get a tick of approval from me, I am left a bit too chilled out upon the completion of the song. When I go back to listen to their previous comeback, I was low key expecting something to continues the excitement that Rollin’ had generated (regardless of the three year gap from when we last heard from them), as the group deserved to follow up with something as exciting and powerful as that release. So retrospectively, We Ride doesn’t live up to the expectations that Brave Girls has essentially created for themselves. That does influence the song rating I would give it. But putting those thoughts aside, We Ride is still a good song.

The music video takes on imagery that fits both the city pop genre and retro vibes of the music video. And for that, the video looks awesome. From the TV commericals on the old TV that the members are featured in to the use of green screen for their choreography shots on what I believe to be a take on Korean music shows back in the day, the video and song definitely compliment one another. It is quite well executed that I am looking in the other direction of the music video flaws.

The weakest aspect of the comeback has to be the choreography. It is quite dull and not exciting. Given the song, it is kind of hard to find something that works for the members and the song’s style/genre. But I just wished the choreographer they had enlisted for this comeback had found a better balance or middleground for this comeback.

Song – 8/10
Music Video – 9/10
Performance – 5/10
Overall Rating – 7.7/10

[Review] 100 – SuperM

For some reason, I had thought that SuperM would be a one-off release type of group, given that the members come from 4 different groups based in two different companies. So it was suprising to hear that SuperM (made up of EXO’s Baekhyun and Kai, SHINee’s Taemin, NCT’s Taeyong and Mark and WayV’s Lucas and Ten) will be making their comeback in September with a studio album. It just sounds like a logistical nightmare to get the schedules of these four groups to align so that SuperM can rejoin, practice and promote any new releases (SM Entertainment can’t even get Lay to rejoin for any EXO promotions for the past 3 years!). Ahead of the release of the studio album, Super One, the group released 100 as a pre-release single yesterday. This is also the group’s first comeback since their debut with Jopping.

I won’t deny that 100 packs a punch. It truly does with its dubstep effects and fast tempo breakbeat direction. That alone already set the song up for succes. But I can’t help but think that the song gets pretty messy as it progresses, and this steals the attention away from the dynamic nature of the instrumental. The portion of the bridge that begins with Mark’s ‘Boom Boom Boom‘ and the start of the loaded dubstep effects, through to Taeyong’s ‘We go straight to the top‘ just felt it could have been much cleaner, yet also deliver that captivating climax to relaunch the song back into the final chorus. What we got felt like layers and layers of harshness that just overwhelms. The chorus itself could have forgone the inclusion of the ‘We go We go We go‘ line, as it felt unnecessary and doesn’t have that heft like the lines around it does. But apart from those problematic moments, the song highlighted some of the members’ talents. Taemin’s whispering at the start and during the bridge (this pretty much took me back to many of his solo releases) and vocal moments in the bridge brought out his vocals. Baekhyun’s high note was powerful. Mark’s rapping at the start was quite strong and proved to me why he was voted as the Best Rapper of 2019 in the 2019 KPOPREVIEWED Awards. Overall, 100 does the job of relaunching SuperM and definitely begins the fast trip to their upcoming releasing.

The futuristic concept of the music video is totally winning. I really like the sets that the music video is filmed in, even though they bring back that boxed feeling and that is mildly disappointing. Apart from that, the members bring strong visuals and definitely know how to throw punches to make the music video match the intensity that is felt in the song. I do note that the music video does also use that closeup and choreography formula, though it isn’t as prevalent (which is a good thing). I only just realized while writing this review myself. Overall, a really good video.

The choreography was definitely powerful. I think that is what everyone’s expectation going into this release, especially since the group is made up of strong dancers and 100 being the first release from the group after Jopping. It alone in the music video is already quite captivating, so I wonder what a live performance would feel like?

Song – 8.5/10
Music Video – 9/10
Performance – 9/10
Overall Rating – 8.8/10

[Review] When We Disco – J.Y. Park & Sunmi

The next new release of the week is a collaboration between the CEO of a major entertainment company in Korea and one of his former artists. The CEO I am referring to is none of than J.Y. Park, the CEO of JYP Entertainment, who has periodically released music and continued as an artist in the industry, even during the modern era of KPOP. Sunmi is probably a name that a lot of us recongise given her successful solo career (her most recent solo release being pporappippam). She was also a member of Wonder Girls, which was one of the famous groups of Korea under JYP Entertainment when they were still active. The two have jouned hands together for When We Disco, which dropped last night.

Based off the title of the song, it clear that the collaboration would be dealing with the retro influence. And that expectation was defintiely fulfilled with the European disco instrumental. I liked that the instrumental didn’t stray away from the disco influence, which is the likely route that other KPOP groups would have gone with given that is the default trend of today’s music. And it was quite consistent. That didn’t pose a problem here, as When We Disco feels fresh, relative to the releases we have been getting from other KPOP acts. And it is hard to find the disco influence boring, as the energy is always likeable (and a memorable part of my childhood, as that was the songs that my mother enjoyed while she was growing up and she would play it a lot when I was younger). Both J.Y Park and Sunmi effortlessly sing their way through the song with really enjoyable melodies. They are very easy on the ears. Even the filtered vocals at the start were not harsh in anyway, which really helped make the song appealing. The only thing that I did dislike about the song is the inclusion of the infamous JYP whipser at the end. It is such an awkward position for it and it just doesn’t fit in with the retro theme. I know it is his song, so it makes perfect sense for him to put an audio signature into the song. But I just wished it had a retro twist to fit in better wtih the song. Other than that, When We Disco is a fun, catchy and enjoyable collaboration between two icons of the KPOP industry.

The song is about a past love who disappeared from their lives. They reminsce about this person and wonder what they are doing now. And that is exactly what we see in this video. J.Y. Park and Sunmi used to be lovers. But some other guy pulled them apart. Sunmi went on to be a singer in the storyline and reunited with J.Y. Park. The exact same thing happened this time around, with the other guy ordering his henchmen to pull the reunited couple apart. This time around Sunmi fights back and with J.Y. Park runs away. While this is a nice story, I wondered what the smile on the other guy’s face was all about. It looked supscious. I was lowkey expecting a confrontational scene between J.Y. Park and the other guy towards the end of the video, but we never got it.

The dance is not complicated. Well, this comment is based on how I percieve it. Given my two left feet, it might be a completely different story. But relatively speaking, it isn’t too complicated and I am sure that we will be seeing great stages. It also fits in with the retro influence. I love how odd the dance gets towards the end. It is still within the retro genre, just not how I expected the dance to play out.

Song – 9/10
Music Video – 8/10
Performance – 8/10
Overall Rating – 8.5/10

[Review] Sukhumvit Swimming – ONF

Also releasing new music today is ONF. The 6 member male group from WM Entertainment returns for the first time since coming in second place on the recent competitive season of Road To Kingdom earlier this year. This is also the group’s first comeback since the release of the underrated Why in October of last year. The title of their new single is Sukhumvit Swimming and this is featured on the group’s fifth mini-album, Spin Off. More on that album at a later date (hint hint). For now, here is my review for their new single.

Sukhumvit Swimming is nothing like what I had expected. Unlike in my previous review I had just posted where I had no idea where my expectations were coming from, I had clear expectations for this comeback as I was basing it on their epic New World single that served as their final track on Road To Kingdom. That was undeniably aligned with the rest of their single discography. But just because it wasn’t what I had expected, doesn’t mean that it is a terrbile song. Sukhumvit Swimming is much lighter track. It is definitely more pleasant, easy on the ears and more fun sounding, featuring elements of reggae, trap and future bass in the instrumental. The instrumental knows when to amp up those elements to give it that slight intensity and edge. I would have preferred more, given that is the ONF style that I like best. But obviously the song did not go overboard otherwise it would have thrown the song off balance. Apart from that, the song has a really nice melody that is easy to get into and I can see the hook catching on more and more as I listen to the song (it has already taken an effect on me). Their vocals are quite good, complimenting the lighter and less abrasive instrumentation. I find the song gives us some variety in their tones and voice. Take Wyatt’s rapping as an example, it was also held back and not as fierce in the past in this song. But it sounds a lot more classy and refined here, which I don’t think the group would have been able to show in their more intense tracks. Overall, Sukhumvit Swimming lacks the epicness that we know them for, but I find it offers another side to the group.

The music video is quite bizzare. It seems like they are taking the fun profile of the song and amp it up. What is happening in the music video is very interesting and I would replay the button continually (if I had time) to make sense of this video. It seems like each member is taken to a different world (New World connection?) thanks to Wyatt. Other than that, I have no clue what the music video is trying to show. The good news is ONF fans (Fuse) have been busy making sense of the music video, as well. This is a theory that I pinched from the YouTube comments that made sense to me.

As you can tell, the music video is quite confusing and the above theory is incomplete. There are a few more theories in the YouTube comment, so have a read to see which one is plausible. I really liked the visuals of this music video. It also seems like WM Entertainment recently invested in a green screen, given that it is used here and in Oh My Girl’s Nonstop music video as well. In this video, the usage of the visual effects were pretty good and does not disappoint.

I like that the performance carried on that fun profile that I mentioned earlier. The fact that they started the performance with a bottle flip pretty much confirms this. None of the moves were that impressive, but they all definitely complimented the lighter style that the group was going for. I personally would have liked them to go with something a little more epic looking, given that they have built a name for such on Road To Kingdom. But what we got was still enjoyable to watch.

Song – 8/10
Music Video – 9/10
Performance – 7.5/10
Overall Rating – 8.2/10

[Review] Sacrifice – Han Seung Woo (VICTON)

It is the start of a new week in the KPOP industry and that brings new releases. The first new release on the reviewing block is Han Seung Woo’s solo debut, Sacrifice. There is a lot of anticipation for this solo debut, given that Han Seung Woo is one of the former members of the project group X1 (which was formed through Produce X 101). Upon confirmation of the group’s disbandment earlier this year, Han Seung Woo instantly returned to VICTON and particpated in their Howling and Mayday comebacks, further extending his popularity. Now, captialising on his new found popularity, Han Seung Woo debuts today as a solo artist with his new mini-album, Fame.

For some reason, I was going into Sacrifice with the mindset that it was going to a be a hard hitting song, full of drops and energetic energy. I don’t know why that is the case, but I had that feeling when I heard of his impending solo debut track. Unfortuately, none of my unexpected expectations were fulfilled. But that doesn’t mean Sacrifice is a bad song. In fact, it shows off the talent of Han Seung Woo in a very refined yet powerful way. The song is made up of a trap-based instrumental and delves into the R&B side of music. Pretty standard, but there is some bass in it that really give the song some life and some oomph. It is also the source of that powerfulness that I was talking about. The instrumental itself would not have been as strong if it wasn’t for the lacing of the bass throughout it. The chorus has some synths that add texture which prevents the song from going down a bland route (which is a minor concern when it comes to some R&B tracks). Han Seung Woo’s vocals are shown off in a spectacular manner. We also get to hear a very brief rapping delivery from the artist, which I would have liked more of. There is also some nice contrast between his high pictched vocals and the deep instrumentation that backs the track. Overall, Sacrifice nails the brief of a strong debut song.

The opening scene of Han Seung Woo kneeling in front of a car burning some rubber pretty much sets the tone of the music video. The mature sound of the song comes off quite visually in this music video. That is essentially how I would describe the concept of the video in a nutshell. In addition to that, he also brings an edgy image to the mix, which I really liked. Regarding a plotline, I am not sure if there is one explicitly in the music video. We do see a scene where he is grabbing the collar of a friend (or a fellow gang member) at the climax of the video, showing us that he is willing to sacrifice loyalty for a lover. We also see him mindless walking to somewhere afterwards, which might tell us something about this lover (i.e. he is addicted to them, plus it seems like everyone is mindlessly walking towards this lover at the start). It definitely hints at this lover having some effect on Han Seung Woo and co. I wished they delved into the plotline a little more, as it does sound interesting.

[Updated] We don’t get much choreography in the music video. But from what I can see based on the first and final chorus, it looks good. He has a really strong stage presence and this is definitely highlighted by the intensity of the performance. Nothing really stood out at me, but it was definitely thrilling to watch him perform Sarcifice.

Song – 9/10
Music Video – 8/10
Performance – 7.5/10 [Updated]
Overall Rating – 8.4/10 [Updated]

[Review] Count – 1THE9

1THE9 takes a bow for the final time with Count, an unexpected release but a much welcome send off for the project group who officially disbanded on the 8th of August (just a few days ago). Half a month ago, 1THE9 returned with what I persumed to be their last comeback (Bad Guy) before they were due to disband since their contract was up. In that review, I had wished the group returned more often given that their time as 1THE9 was limited. It turned out that the group delayed their comeback due to the ongoing health pandemic. I wasn’t aware of this and I apologise for making such comments without knowing the full picture. Luckily, 1THE9 and their company were able to squeeze in one extra comeback, which is (obviously) the focus of this review.

Given the context and timing of this release, it was obvious that Count would be a fan-service song, so that the group can thank their fans (Wonderland) for the support they gave to the group for the 1 year and a bit they were active for. The song could easily have been a ballad, but I was glad it wasn’t. Count goes does a typical pop route and I find this more suitable for the current season they are releasing the song in. Whilst pop is the genre of the song, Count isn’t a choreography enabling track. Instead, it focuses more on vocals and they actually sound quite good. I did feel that the autotune that seemed to be used on most of the members could have been toned down a bit. It just didn’t feel necessary. The instrumentation was light and minimal, allowing the vocals to be a clear forefront of the song. It also allows fans to get a sense of the gratitude and appreciative tone that the members put on. The one thing I would have liked and would have made this song even more special and touching if all the members sang the chorus together, particularly the final chorus. It seems like they did do that, but Count‘s take on this technique felt fairly weak. This could have bolstered up the final chorus and fulfilled the missing inclusive feeling that I felt was missing. But overall, Count was pleasant and (I am sure) it did the job for fans and the group alike.

I don’t much to say about this music video given the message it is giving. We see the members enjoying their final moments: putting together a picture collage of their memories on a window, decorating a cake and hanging up some washing. Wait, one of them sounds a little off. I am sure they could have done something a little more touching than laundry. But then again, I am sure everyone will appreciate clean sheets. Other than that lame joke, the most important aspect is that the members are having fun. They lipsync along to the song in a nice manner. It is simple and fits the brief. And I am sure fans are enjoying these moments that the group are sharing on the screen, as well.

Song – 8/10
Music Video – 8/10
Overall Rating – 8/10

[Review] On Me – Sehun (EXO)

In preparation for the album review later today, I will be reviewing both Chanyeol and Sehyun’s indvidual tracks that appeared alongside their 1 Billion Views and Telephone releases last month. I had promised these two reviews for some time now, but I just kept on running out of time to post them. But as I always repeat on this blog, it is always better late than never. As you can tell by the title, this particular review post will be focusing on Sehun’s On Me.

Unlike Chanyeol, Sehun has yet to release a solo track in the 9 years since his debut. So On Me is a great gift to all the Sehun fans out there. The song finds itself in hip-hop domain, settling with a trap-based instrumental. Not really a ground-breaking combination or instrumental by today’s standard. But it had good ryhthm and energy that makes the song very appealing. A great thing about solo tracks that I am sure that all of you are aware of is that we get to hear the artist in all their glory. For Sehun, in On Me, we get to hear a lot of his husky rapping voice. It was harsh (a compliment) and added amazing texture to the already rough texture we got from the instrumental. We also got to hear Sehun sing briefly during the chorus. It adds a layer of smoothness to the song. Intererstingly, I liked how his rapping and vocals remained low throughout the song. It is his best sound and he really captialised on this. I also liked how the hooks of Sehun’s solo track (the ‘Forever Love Sad Happy‘ and ‘Work Work Work‘) were all emphasised versions of the huskiness and low tone. This added some depth to the song that I wasn’t sure we would be getting from Sehun. Overall, On Me really puts Sehun’s best foot forward.

On Me‘s music video only goes for a certain length and doesn’t capture the entire song. But as it is still considered a music video, it enables the release to earn a review on this blog. The music video is choreography based and focuses on Sehun’s performance skills. Can’t argue with that, given that we haven’t see Sehun have an opportunity to officially show off his dancing skills in a solo release. His performance really intensifies the song, which is fantastic. I also like the various camera angles and transitions employed, which adds to that intensity. Best part of his music video is when he is moving forward to the front of the dancers with one hand holding a hat on his head. That parts needs to be made iconic and should be appreciated more!

Song – 8/10
Music Video – 8/10
Overall Rating – 8/10

[Review] Nothin’ – Chanyeol (EXO)

Excuse me while I divert our attention to releases from a while back now. In preparation for an album review later today, I will be reviewing both Chanyeol and Sehyun’s indvidual tracks that appeared alongside their 1 Billion Views and Telephone releases last month. I had promised these two reviews for some time now, but I just kept on running out of time to post them. But as I always repeat on this blog, it is always better late than never. As you can tell by the title, this particular review post will be focusing on Chanyeol’s Nothin’.

Despite having a number of solo tracks already, Chanyeol manages to show off a different side to his rapping skills through the easygoing yet subtly intense Nothin’. The song starts off with the catchy vocal hook of ‘I will never worry about nothin’‘. I am not a fan of autotune usually, but his autotuned vocals added some texture to the song. The verses come into play and we hear Chanyeol slow rap along to slow trap instrumentation that the song is backed with. There are some guitar that is present in combination with the trap instrumental. Together, these two elements pretty much make Nothin’ sound like straightforward R&B. Unfortuately, the instrumental is repetitive and plain. It is disappointing to an extent, but I also find that this acts as a blank canvas for Chanyeol’s rapping, which is what gives the song some variety and appeal. We do get some profound electric guitar riffs at the very end, which was nice and much appreciated. As the song felt relatively short, the placement of this additional instrument actually felt appropriate. I couldn’t imagine what the song would have been like if this explicit electric guitar was brought into play earlier. Going back to his rapping, you could feel the emotion in his voice as the song progresses. It is subtle, but definitely present. It is also quite captivating. Overall, I quite like the song. It fits the chill nature of the album and direction of the subunit. Yet it manages to add a bit of Chanyeol flair to the song.

The music video is noticeably shorter than the actual song itself. But as there is still a music video, it earns itself a review. The song itself is about not worrying what people are saying and to stick to being yourself. And I thought that the path to the song’s meaning was well shown in the music video. The music video depicts Chanyeol as a photographer. His pictures seem to represent the thoughts and comments of others. After he develops them, he puts them on this wall, which acts like his thought bank. In this life, it is rather monotone and repetitive. We see Chanyeol clearly wants change. Once we see him certain of this, he rips a picture off the wall, revealing a bright light. It is uncomfortable, which is the harsh reality. But he gets used to it and runs away from the underground studio setting. He slowly gets used to it and this becomes a stroll, as shown at the start of the video. Moving away from my interpretation, I liked how the atmosphere we get from the video really suits the moody nature of the song.

Song – 8/10
Music Video – 9/10
Overall Rating – 8.4/10

[Review] Aloha Oe – Cherry Bullet

The next release to be in the reviewing spotlight is Aloha Oe by Cherry Bullet. The track was released on Thursday this past week and follows the release of Hands Up earlier this year. Not much else happened with the group since their last comeback, so this introduction is quite short. So why don’t we just get straight into the review?

Cherry Bullet’s Aloha Oe is what I would consider to be a more upbeat and exciting Summer season track, unlike the previous Summer track that I just reviewed. It is colourful and definitely catchy with its addictive melodic and instrumental hook. One might say this instrumental hook might be squeaky, but I didn’t mind it. Specifically, the chorus features a bright blast of pop energy that makes this song extra appealing. And this blast of pop energy carries throughout the chorus, from start to end, which gives the song an overall boldness that I thoroughly enjoyed. I wished the verses also reflected this, as they did feel quite plain. But this is a good example of how the chorus really compensate for the verses’ plainness (as mentioned in my previous review that came out just before this one). The members had nice vocals in this song, with the lightness and higher pitch suitable for the Summer brightness and energy. There was a brief rapping sequence embedded in the second verse that I felt could have been left out. The instrumental backing for this was slightly over dramatic and Aloha Oe didn’t feel like it needed that dramatic backing (or a rap sequence in general). It did feel overwhelming and scared me during the first listen as it came out of nowhere. But apart from that, I really enjoyed Cherry Bullet’s new song.

While the music video features the closeup and choreography formula, I personally thought it was a really good video. Each member was doing their own thing in this music video, as if it was emphasising the idea of social distancing, which we are all actively doing (I hope). We have a member editing videos, food blogging, camping, partying, watching movies (more specifically horror flicks) and playing tennis amongst other individual activities. We also got the mirror wiping Tik-Tok trend that I am sure everyone has already seen on their social media. One element I really enjoyed was the video’s play on colour. During the individual shots, everything was quite colourful. However, when we got to the choreography shots, the set was more of a blank canvas and the members’ outfits gave that spruce of colour it needed.

Once again, given that the song has that cutesy feel to it, the performance aligns itself with that vibe and adds some aegyo into the performance. When Cherry Bullet does this on stage, it actually looks good. I say this because when other idols do this off stage as a challenge or dare, it is pretty cringy. I also liked how sharp their movements were and how good this made the performance looked.

Song – 8/10
Music Video – 8/10
Performance – 7.5/10
Overall Rating – 7.9/10

[Review] JUICY – Rocket Punch

It is time for the start of the Saturday catch up. Kicking off the start of four reviews that I will be publishing today (fingers crossed) is Rocket Punch’s comeback, which dropped on Tuesday of this past week. Their title track this time around is JUICY and it is featured on the group’s third mini-album, Blue Punch. This is the group’s first comeback since Red Punch, a mini-album released earlier this year, which featured the title track Bouncy.

I found the tropical sounds and melodies that started off JUICY to be very appealing. It really steered the song into that Summer mindset. However, that appeal was shortlived. The first verse came, but it was largely plain. I should have known this feeling was pretty much foreshadowing what was to come. But I gave the song the benefit of the doubt and dismissed this as some KPOP tracks have pretty typical sounding verses, but the chorus manages to compensate for lacking verses. Unfortuately, this was not the case. JUICY‘s chorus was an extension of the verse, a soulless instrumental being the main driving force of what should be the catchiest sequence of the song. Their vocals just didn’t have much energy or life in them. The melodies did not have a memorable element or any energy to help propel the song forward. The second verse was primarily the same set up, with the addition of a messy trap-based rap sequence that sounds off-putting (if I have to be honest). There is a bit of heft to the bridge of JUICY, but it was undermined with the childish sounds that came from the member’s voices and the return of that off-putting trap sequence. Even when we turn to the song’s main hook (i.e. the ‘Juicy Juicy Juicy‘ repetition, we just get an overwhelming plainness that doesn’t save the song. Overall, I am pretty disappointed with this track. And truthfully, I wouldn’t be returning to this track any time soon.

Given what the song is like, the music video is appropriately filled with aegyo. It surprisingly didn’t feel as cringy as I thought it would be nor did it feel overloaded. But even if that was the case, I can’t complain much as the song did lead the video in that direction. Aside from that, I did like the underwater sets and the bubble visual effects that filled out screens. It does look like it is part of some children’s TV show, but it went well with the concept.

The performance was alright. I liked how the choreography kept on moving for the most part. It makes me look at the dance, as it makes me feel that I might miss something. It isn’t a mind-blowing performance in any way (I feel that if it got to that calibre, it would be a waste given the disappointing song), but it does the job fine.

Song – 3/10
Music Video – 7/10
Performance – 6/10
Overall Rating – 4.8/10

[Review] BOY – TREASURE

I break the catch up transmission with a review for a new release! TREASURE officially makes their debut with the release of the title track BOY. This is YG Entertainment’s latest addition to their company, consisting of 12 members (Hyunsuk, Jihoon, Yoshi, Junkyu, Mashiho, Jaehyuk, Asahi, Yedam, Doyoung, Haruto, Jeongwoo and Junghwan). The group itself was formed through the 2018 trainee survival show, YG Treasure Box. The show formed two male groups to join the YG Family and was collectively 13 members earlier this year. However, Yoonbin left the group prior to their debut and the decision was made to merge the two groups together to form Treasure. The group’s debut was teased since January 2020 and Bang Yedam debuted as a solo act earlier this year as well with Wayo (to be reviewed).

Previously, YG Entertainment has been heavily associated with hip-hop music in the KPOP industry, with some noticeable exceptions. And I think TREASURE, based on BOY, is another one of those exceptions. They stray away from their company’s heavy reliance on hip-hop and goes down more of the pop route for the group’s debut single. I am basing this observation on one song, so there is a chance that the group might end up going for something more towards YG roots in future releases. That being said, the producers still employ a notable YG element in BOY, which I predicted was coming. More on that later. BOY is quite dynamic and intense. I actually felt this at the very start of the song and they managed to continue this throughout the song. I also find the EDM drop (the genre of EDM is so familar but I cannot pinpoint its exact name) in the chorus to be very profound and refreshing. Their vocals and rapping adds to the song’s dynamism and energy. I really like that they were very clear and crisp throughout the song. The song’s memorable hook ‘I just wanna be your boy‘ was handled by Junkyu and Yedam, who both together form a very powerful duo. Definitely members that I will keep an eye out for. However, the song isn’t perfect. The song starts to unravel after Hyunsuk’s shouty bridge. BOY could have done without the anthem-like ending. It is a very overused YG tactic, so it is very plain and boring. It was good the first few times. But since it is now overused, I just roll my eyes at it. It is done to give the song one last hype moment, but I just felt it overwhelmed everything that came prior to it. But apart from that, BOY is definitely a strong debut song.

The music video definitely has great visuals. From the members to the sets, everything looked exciting. On a side note regarding the sets, there seems to be a lot of depth in comparison to other YG music videos. I say this because compared with this video, other recent YG music videos end up looking more like box sets now. The music video does follow a closeup and choreography formula. But there is a lot of dynamism in the music video as well, so I am not as fussed. I really liked the special effects they added during post-production. They helped heighten that level of fun we get from the visuals in the music video, which compliment the song in a variety of ways.

From what I can see, the choreography is going to be superb. The air guitar-like move and the footwork during the chorus looks very impressive. They seem to use their space very well, as seen in the second chorus. The dance break we get as part of the bridge also looked really cool!

Song – 9/10
Music Video – 10/10
Performance – 9/10
Overall Rating – 9.3/10

[Review] 2 KIDS – Taemin (SHINee)

Time to continue this week’s edition of review catch up. Next up on the reviewing list is 2 KIDS, Taemin’s pre-release single for his upcoming comeback. Originally scheduled for July 2020, his comeback had to be pushed back due to an injury. But with the release of 2 KIDS, it seems like we will be seeing him very soon again through his comfirmed two part third studio album, Never Gonna Dance Again. There is no confirmed date for this comeback just yet, but I will endevour to review it as soon as it is released, unlike this review which is many days late. In other news, this Taemin’s first solo comeback since the release of WANT.

While 2 KIDS doesn’t deliver anything epic or powerful as his previous releases, Taemin’s 2 KIDS still manages to fit his discography. Given that this is Taemin, it clearly doesn’t have a wow factor to be given that title track status. And so, it comes off as an ideal side track for his upcoming solo album. The new release features an electronic pop instrumentation that opts for lighter and simpler vibes. Yet, there is an elaborate nature to it that enables Taemin to show off his vocals and performance skills (I will touch on this later on). There is an airy nature to the song, making it perfect song to put on while taking a stroll on a breezy and sunny day. His vocals are breathy throughout the song, which definitely compliments this. This combination is quite refreshing. Taemin’s sentimental and reflective vocals were stunning in this song. You could feel the emotions in his voice as he sings about young love. However, I did feel that the chorus was a little too heavy handed with the autotuned backing. I wished that it was a little lighter in this regard. But it at least gave the song some interesting textures to play with. I also wished that he had more ad-libs towards the end of the song, as this seems like the perfect track for Taemin to show off some of his ad-lib skills. In addition to the ‘wishes’, I wanted the song to be less repetitive. The repetition dried out the song and left it boring, especially towards the end. But overall, 2 KIDS is a solid effort and a definite strong teaser for what is to come.

For this review, I will be combining the music video and performance parts of the usual review together. Why? Well, the music video is essentially a performance piece. We don’t see much choreography during the verses. Instead, we see Taemin act throughout the verses. It looks like he is wandering the streets right after an argument with his lover and is reminiscing about his young love. The choreography comes into play during the choruses. And it is just so captivating to watch. I also love the European city setting of this music video. It just adds such a refined and comforting atmosphere to the video, which contrasts nicely with his pain and emotions that he channels through his choreography.

Song – 8/10
Music Video / Performance – 10/10
Overall Rating – 8.8/10

[Review] DUMDi DUMDi – (G)I-DLE

Apologies for my absence over the last two days. I will explain myself later on once I get pass the many releases have been left un-reviewed during my absence. Let’s restart the reviews! First up is a Monday release from (G)I-DLE. I actually tried to write a review for DUMDi DUMDi on Monday, but ended up running out of time (as I needed to sleep for work the next day). And here is the review, finally! This is the female group’s first release since their epic Oh My God comeback earlier this year and online concert, I-LAND.

I personally wondered where the group would go after releasing Oh My God. DUMDi DUMDi was not what I had expected. But that doesn’t mean I didn’t enjoy it. First off, it is a very bright and energetic song. And I will compliment the song for that. It is definitely suitable for the Summer season. Secondly, I felt that the song’s instrumental was pretty good. The song does feel quite plain and quite slow during the verses and it doesn’t become exciting and energetic until we reach the chorus. And the EDM we get in the chorus really makes up for the slowness and plainness we got in the verses. The African drums and music influence during select parts added a little something different to the song and it allows the song to standout in the sea of releases we have gotten recently. One of the letdowns of DUMDi DUMDi actually is associated with the instrumental itself. Reflecting over the song retrospectively, it seems like the instrumental is a bit hectic and messy. I wished there was a little bit of more consistency throughout the instrumentation. It sounds good, but it needs to be tied up better. The rapping was probably a skippable section. Sorry Soyeon, but I felt your part was the least memorable in the song. As for the vocals, I am a bit torn about them. Miyeon, in particular, brought an interesting vocal sound to the chorus which makes the song’s chorus memorable. But the more I listen to the song, I can’t help but find the chorus becoming more and more whiny. DUMDi DUMDi has some good and bad aspects. But overall, it is still enjoyable.

The video starts off with a very long ‘context’ preamble, where it specifies that six souls (the members) converge to a motel in the middle of nowhere to spend their ‘most exciting’ day of their lives. Of course, it was fluffed up to be mysterious. But it went by too quickly to actually read while the video was in play mode. The video then begins what seems to be the longest minute and half in KPOP ever. Like most Western films, I felt the entire introductory sequence that introduced each member converging to this motel to be incredibly boring. The Western music did not help. The producers of this video could have directed more time to showing us how the members came together to actually fun. It just feels so random that the members went from being strangers to best friends in a matter of seconds. The rest of the video was essentially of them having a great time, which ties in nicely with the Summer theme. I do have one additional complaint. During some of the solo shots of some of the members, it was quite obvious that the other members were told to sit there and be pretty. I wished they did something in the background rather than sit there and stare at one another or look off into the void.

I can’t but think there are some moves in this choreography that brings me back to their previous releases such as Oh My God and Lion. I am not sure if my eyes are playing trick on me. But other than that observation, the dance was quite fun and energetic, which defintiely suits the song and Summer season.

Song – 7/10
Music Video – 6/10
Performance – 8/10
Overall Rating – 6.9/10

[Review] Paradise – Eric Nam

Let’s kick the week off by catching up with reviews for a previous release! Don’t worry, I will be typing up reviews for the new releases of the day as per usual. But for now, the focus will be on Eric Nam’s return to the Korean music scene with Paradise, the title track off his fourth mini-album, The Other Side. This comeback comes after his first English album, Before We Begin, which was released at the end of the last year. It also comes after Eric Nam kick started his first world tour, which has been postponed due to the ongoing global pandemic.

If I had to think of one word to describe Paradise, I would pick ‘pleasant’. Everything instrumentally feels quite balanced. This dance song isn’t heavy, but it isn’t too soft. Even during the song’s most loaded section (i.e. the zippy post-chorus instrumental hook), everything felt balanced. And that is a really positive thing to say, as this song could have easily underwhelmed if it didn’t develop at the right moments or add to itself as it went on. I also feel that the instrumental had some really strong moments. The first most notable instrumental sequence has to be the that keyboard-like synth that kicked off the song. That alone was quite new and fresh, opening the song up with promising feelings. The second notable instrumental sequence has to be that post-chorus instrumental hook that I mentioned. There was a bit going on texturally and gave the song an extra boost of warranted energy. As for his vocals, they were very clear and crisp. I really liked how low he went during the bridge. To me, it gave the song that something different to keep it interesting and also enabled some contrasting with the rest of the vocals in the song. I have to be honest that the song isn’t mind-blowing or completely unique. But it has enough to be a pleasant track to put on during the Summer.

The music video seems to be quite confusing. But I think I got a story out of it. Mind you, this is my own interpretation of the music video. It seems like Eric Nam is a bit bored in his usual desk 9-to-5 job at the start of the video. So he purchases a Paradise switch, which he uses to visit a different reality or ‘paradise’. In this alternate reality, or ‘paradise’, he meets another version of himself, who hands him a note that says ‘Live Your Life’ in French. He then finds himself in a bedroom that is growing into a jungle, lost in the darkness and within the TV, in an anti-gravity workplace and finally a movie theatre watching a movie about himself. All of this stops once Eric Nam switches off ‘paradise’ or this alternate reality and returning to his usual life. Based on what I am reading, this video seems to be linked to the current lifestyle we are all living in. Life currently is the ‘paradise’ depicted in the music video, where things aren’t as normal as it was months ago. But eventually, we will return to that normal from months ago, as shown by Eric Nam at the very end of the video.

Eric Nam claims to be horrible at dancing. And while he does look a little stiff on stage, he manages to dance his way through this stage in a way that we have never seen him before. The start of the performance begins with a little illusion of Eric being pulled into the ‘paradise’ and ends with him leaving the ‘paradise’. Everything in between was quite good and I liked how that post-chorus instrumental hook came to look on stage.

Song – 8/10
Music Video – 9/10
Performance – 8/10
Overall Rating – 8.3/10